سياسة الخصوصية
Privacy Policy — Trakko Footwear
Last updated: July 9, 2026
Trakko Footwear LLC, a limited liability company registered in the State of Florida, United States ("Trakko Footwear," "we," "us," or "our"), operates the website trakkofootwear.com (the "Site") and is committed to protecting your personal data.
This Privacy Policy explains what personal data we collect, why we collect it, how we use it, who we share it with, how long we keep it, and what rights you have — including specific rights available to residents of the European Union under the General Data Protection Regulation (GDPR).
We do not currently sell to or ship to South America. If you are located in South America, please do not submit personal data through our Site.
1. Who Is Responsible for Your Data (Data Controller)
Data Controller: Trakko Footwear LLC Contact e-mail for privacy matters: sac@trakkobrazil.com
If you are located in the European Union, you also have the right to lodge a complaint with your local data protection supervisory authority.
2. What Personal Data We Collect
| Category | Examples | When collected |
|---|---|---|
| Identity data | Full name, date of birth (if required for age verification) | Account creation, checkout |
| Contact data | Email address, shipping/billing address, phone number | Checkout, account creation, customer support |
| Order data | Products purchased, order history, size/preferences | Every purchase |
| Payment data | Payment method type, transaction ID (full card numbers are processed directly by our payment provider and are not stored on our servers) | Checkout |
| Technical data | IP address, browser type, device identifiers, cookies | Automatically, while browsing the Site |
| Usage data | Pages visited, time on site, click behavior | Automatically, via analytics and tracking tools |
| Marketing preferences | Newsletter subscription status, communication preferences | Newsletter sign-up, account settings |
| Support data | Content of messages sent to sac@trakkobrazil.com, order/return details | Customer support interactions |
3. How and Why We Use Your Data (Purpose and Legal Basis)
| Purpose | Legal basis (GDPR, for EU residents) | Retention period |
|---|---|---|
| Processing and fulfilling your order | Performance of a contract (Art. 6(1)(b) GDPR) | 6 years from purchase (for accounting/tax obligations) |
| Managing your customer account | Performance of a contract | Duration of account + 3 years after last activity |
| Responding to customer support requests | Performance of a contract / Legitimate interest (Art. 6(1)(b) / (f)) | 3 years from resolution |
| Sending order confirmations, shipping updates | Performance of a contract | Duration of order processing |
| Sending marketing emails and offers | Consent (Art. 6(1)(a)) — withdrawable at any time | Until you unsubscribe, or 3 years of inactivity |
| Website analytics and performance improvement | Legitimate interest (Art. 6(1)(f)) / Consent for non-essential cookies | 14–26 months (cookie-dependent, see Section 6) |
| Fraud prevention and order verification | Legitimate interest (Art. 6(1)(f)) / Legal obligation | Up to 5 years |
| Complying with tax, customs, and legal obligations | Legal obligation (Art. 6(1)(c)) | As required by applicable law (typically 6–7 years) |
We do not use your data for any purpose incompatible with those listed above without notifying you and, where required, obtaining your consent.
4. Who We Share Your Data With
We do not sell your personal data. We share data only with service providers who help us operate our business, under appropriate confidentiality and data protection safeguards:
- Payment processors (e.g., Shopify Payments, Stripe, PayPal) — to process transactions securely;
- Shipping and logistics carriers (e.g., DHL, UPS, national postal services) — to deliver your order;
- E-commerce platform provider (Shopify Inc.) — which hosts our Site and processes data on our behalf as a data processor;
- Marketing and analytics providers (e.g., Google Analytics, Meta/Facebook Pixel, email marketing platforms) — to understand site usage and deliver relevant advertising, where you have consented to non-essential cookies;
- Customer support tools — to manage and respond to inquiries;
- Legal and regulatory authorities — where required by law, court order, or to protect our legal rights.
Each third party is contractually required to process your data only for the specified purpose and in accordance with applicable data protection law.
5. International Data Transfers
Trakko Footwear is based in the United States, and your data may be processed in the United States or other countries outside the European Economic Area (EEA).
For transfers of personal data originating from the EEA to the United States or other third countries, we rely on appropriate safeguards, including:
- Standard Contractual Clauses (SCCs) approved by the European Commission (Art. 46(2)(c) GDPR); and/or
- Reliance on service providers certified under the EU-U.S. Data Privacy Framework, where applicable.
You may request more information about these safeguards by contacting sac@trakkobrazil.com.
6. Cookies and Tracking Technologies
We use cookies and similar technologies to operate our Site and improve your experience:
- Strictly necessary cookies — required for core Site functionality (cart, checkout, login). These do not require consent.
- Analytics cookies — help us understand how visitors use the Site (e.g., Google Analytics).
- Marketing/advertising cookies — used to deliver relevant ads and measure campaign performance (e.g., Meta Pixel, TikTok Pixel).
When you first visit our Site, you will be presented with a cookie consent banner where you can accept or reject non-essential cookies. You can change your preferences at any time via the cookie settings link in our Site footer, or through your browser settings.
Technical/traffic data collected via cookies is generally retained for 13 months, and marketing/tracking cookie data for up to 25 months, after which it is deleted or anonymized.
7. Your Rights
If you are located in the European Union (GDPR rights):
- Right of access — obtain a copy of the personal data we hold about you;
- Right to rectification — correct inaccurate or incomplete data;
- Right to erasure ("right to be forgotten") — request deletion of your data, subject to legal retention obligations;
- Right to restrict processing;
- Right to data portability;
- Right to object to processing based on legitimate interest or for direct marketing;
- Right to withdraw consent at any time, without affecting the lawfulness of prior processing;
- Right to lodge a complaint with your national data protection authority.
If you are located in the United States:
Depending on your state of residence, you may have additional rights under applicable state privacy laws (e.g., the right to know, delete, or opt out of the sale/sharing of personal data). We do not sell personal data as defined under these laws. To exercise any applicable state privacy rights, contact us at sac@trakkobrazil.com.
To exercise any of the above rights, contact us at sac@trakkobrazil.com. We will respond within the timeframe required by applicable law (typically within 30 days for GDPR requests).
8. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, misuse, or alteration, including encrypted checkout (SSL/TLS), restricted internal access to personal data, and secure, PCI-DSS-compliant payment processing through our platform provider. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
9. Children's Privacy
Our Site is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us at sac@trakkobrazil.com so we can delete it.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "Last updated" date at the top of this page indicates when it was last revised. Material changes will be communicated via email or a prominent notice on our Site.
11. Contact Us
For any questions or requests regarding this Privacy Policy or your personal data, please contact:
Trakko Footwear — Privacy / Customer Support Email: sac@trakkobrazil.com